UX/UI and Usability audit

Every click counts.

Usability audit (or user friendliness audit) is the process of evaluating and analyzing the user experience on a website to determine its usability, efficiency, and satisfaction for end users

This is an understanding and analysis of what exactly users want to achieve using a particular product or website
It is determining the reasons why the site does not fulfill the functions and tasks of the business by 100%. This analysis makes it possible to make the site convenient and useful.

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Stages of Ux/Ui and Usability audit

1
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Consumer analysis

Consumer analysis: Determination of the target audience, analysis of the level of loyalty of the target audience, scheme of human behavior on the site

2
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Interface analysis

Structural analysis of the site, analysis of the display of text and visual parts, identification of difficult to perceive elements of the site

3
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Functional analysis

Step-by-step analysis of ordering on the site, identifying obstacles and barriers, checking the compliance of all links, testing feedback, etc.

4
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Report and recommendations

Provide a structured report that describes the identified problems and recommendations for solving the identified problems

People use
only convenient sites

What problems does Ux/Ui and Usability audit solve?

In fact, we conduct some audit steps before starting each project 🙂

1

Is it easy for visitors to find the information they need on the website, and does this information meet the interests of the target audience?

2

Why are so few website pages being viewed? Which web pages are unattractive, difficult to read, or simply unclear?

3

Why doesn’t the website sell, even though the traffic is satisfactory, and how can you increase sales and website efficiency?

4

Is it convenient for visitors to use the site’s services? For example, searching, filling out applications, making a purchase, etc.

Website Development with WildWeb Studio

With high competition in the digital space, it is important not only to attract visitors, but also to make them the visit to the site is pleasant and effective

Nowadays, competing online requires not only creativity but also an understanding of user needs. Order a usability audit to turn your website into a highly effective tool that attracts, retains, and converts visitors into customers.

Show your users that their needs are your priority.

Frequently asked questions

The duration of website design development depends on such factors as the size of the website (number of pages) and its complexity, as well as the need for specialized effects or unique development elements. It’s important to take into account the preparatory phase, which includes creating mockups, collaboration between design and development teams, and implementing final edits and revisions.

Website redesign is a valuable activity that allows you to meet the growing needs of your site visitors. By improving the user experience, your site becomes easily navigable, allowing users to find your content with ease. To ensure an optimal user experience and maintain relevance, you may need to update your design. The process includes analyzing functionality, understanding current and potential audiences, conducting competitor analysis, setting goals, updating SEO strategy, and optimizing the site using responsive design.

Responsive design has become a standard in website development. This means creating websites that automatically adapt and display correctly on different devices, regardless of screen size. This ensures consistency and an optimal user experience, regardless of the device visitors use. Responsive design eliminates the need to create separate mobile versions of your website and allows your website to look attractive on both desktop and mobile devices. Check out our portfolio to see examples of responsive websites we’ve built for our clients.

SEO-friendly web design involves building websites with a focus on effective search engine optimization (SEO). An experienced web designer takes this into account when developing a website so that the content and structure of the site can be easily optimized by marketers. This approach helps to increase the number of visitors to the site and improve its search engine rankings. By optimizing the site in accordance with Google’s indexing and crawling processes, a website can gain higher domain authority and better overall search engine rankings.

The frequency of website updates varies depending on different aspects of your website. In terms of content updates, it is recommended that you update your content regularly to maintain a lively and engaging online profile. Setting a consistent schedule for adding new, relevant content, such as through a blog, will help keep your audience engaged, with many brands opting for weekly updates. Regular, optimized content updates can also have a positive impact on your organic search rankings. In terms of security and functionality, updates are generally recommended every few months or as needed to implement new features and ensure compliance with search engine requirements. Consistent consultation with your design and development team will help determine the optimal frequency of these updates, ensuring a healthy website with working links and proper functionality.